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Simplexity: Advancing Biotech Engineering Through Strategic Alliances (2017–2018)
Challenge:
Biotech and medical device companies needed a more reliable way to accelerate subsystem engineering for point of care diagnostics and clinical instrumentation, but the market was fragmented and lacked a unified community or partnership channel.
Solution:
Raj led a new business development initiative targeting electrical, mechanical, and embedded engineering needs in the biotech sector. To create momentum and credibility, he formed regional ecosystem through the San Diego Bio Device Alliance (SDBDC), bringing together biotech innovators, engineering teams, and device companies into a shared partnership community.
Result:
The alliance established Simplexity as a trusted engineering partner within the San Diego biotech cluster, enabling deeper engagement with point of care diagnostic companies, expanding subsystem engineering opportunities, and creating a repeatable relationship driven business development model for the region.
Biotech and medical device companies needed a more reliable way to accelerate subsystem engineering for point of care diagnostics and clinical instrumentation, but the market was fragmented and lacked a unified community or partnership channel.
Solution:
Raj led a new business development initiative targeting electrical, mechanical, and embedded engineering needs in the biotech sector. To create momentum and credibility, he formed regional ecosystem through the San Diego Bio Device Alliance (SDBDC), bringing together biotech innovators, engineering teams, and device companies into a shared partnership community.
Result:
The alliance established Simplexity as a trusted engineering partner within the San Diego biotech cluster, enabling deeper engagement with point of care diagnostic companies, expanding subsystem engineering opportunities, and creating a repeatable relationship driven business development model for the region.
